POM Wonderful Presents: The Greatest Movie Ever Sold

This riveting documentary delves into the complex world of branding, advertising, and product placement, offering a unique perspective as it's entirely funded and realized by these very industries. The film examines how companies strategically weave their products into popular media in order to captivate consumers, and how this ubiquitous presence shapes our daily lives and choices. Through a blend of candid interviews, behind-the-scenes footage, and thoughtful analysis, the documentary challenges viewers to reconsider their relationship with brands and advertising while providing an insightful look at the creative processes behind these powerful marketing tools.